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Barry is looking for a car that is dependable yet stylish enough to let others know that he has achieved a respectable status in his life and career. He also wants it to be a high-performance automobile. Dependability, status, and performance represent Barry's _____.

User Alex Rouse
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Answer: Need Set

Step-by-step explanation:

Need set refers to the things that a buyer wants a certain product to please, such as dependability, status, and performance in this example, and it follows the idea that goods usually serve various needs.

The customer´s needs are not only related to characteristics of the product, as they also involve different kinds of product knowledge, places where it´s available, its price, the image of the company, and the production process it involves.

User Peter Sutton
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