Answer: A) see the map as rigidly structured
Explanation: The people with unfavorable opinion have believe that the map work in accordance with the culture of the people belonging to the particular place. Critics judge the map on the basis of the culture .They believe the culture in the particular part of the map represents the ethics and behavioral practices of that part.
This cultured base mapping makes the actual maps a rigid structure for critics .Other options are incorrect because critics don't believe culture as good old days of 20th century, innovation or acknowledge with any movie or song.Thus the correct option is option(A).