Answer: Upper level manager
Explanation: The important decisions regarding the direction of operations of an organisation is made by the upper level management. These includes the CEO, CFO etc of the organisation.
In the given case, Francois has been continuously analyzing the market environment for potential opportunities and threats. Thus, Francois will be responsible for future operations decision making of the organisation.
Hence, we can conclude that Francois belongs to the upper level management of the organisation.