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An advertising agency conducted a research to analyze the effects of advertising on the buying behavior of consumers. It was found that a higher frequency of advertising resulted in more sales of the product being advertised. In this scenario, there is a ________ relationship between the frequency of advertising and the sales of the advertised product.

User Shathur
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Answer:

There is a positive linear relationship between the frequency of advertising and the sales of the advertised product.

Step-by-step explanation:

A linear relationship is stablished between 2 quantitative variables that have constant proportionality. In this case, the variables are directly proportional to eachother as they move in the same direction. In addition, they are both increasing. So, we can conclude these variables have a positive linear relationship.

User Covariance
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