Answer:
The correct answer is True.
Step-by-step explanation:
A marketing strategy helps to create products and services with the best possibilities of obtaining benefits. This is because the marketing strategy begins with market research, taking into account the optimal target customer, what the competition is doing and what trends could be on the horizon.
Using this information, determine the benefit customers want, what they are willing to pay and how you can differentiate the product or service from the competition.