1. propaganda: biased or misleading information, it refers to information that is used to persuade a great audience, to make it think or believe certain things. It characterizes for using the information neccessary to do so, it doesn't matter if it is true or not.
2. logos: an appeal to logic. It is used to persuade someone by using reason or logic.
3. politics: theory of influencing others, it is related to the art and science of holding or winning the power. That is the reason influence is so important.
4. logical fallacy: error in terms of reasoning, this leads us to a wrong conclusion.
5. pathos: an appeal to emotion
6. rhetorical fallacy: disctracts the reader, it interferes between the actual information or message presented by creating a distraction.
7. ethos: an appeal to ethics