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When a market researcher has reported data, statistics, and information that are not consistent with a study's objectives, the researcher has fallen victim to which of the following problem areas?

(A) Lack of data interpretation
(B) Unnecessary use of multivariate statistics
(C) Lack of generalizability
(D) Lack of relevance
(E) Too much emphasis on too few statistics

1 Answer

4 votes

Answer:

The answer is the D

Step-by-step explanation:

Because despite the fact that a research work has the correct interpretation of the information, the correct statistical analysis, understandable sea in a global vision and performing the correct emphasis on the statistics, all these well done works will be underestimated and lose importance if the Information has no direct and applicable relationship with the object of study. IT IS IRRELEVANT INFORMATION FOR THE RECEIVER because this information does not need it at this time

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