Answer: At first, the disputing parties resist your offer to help create a win-win situation for both groups. They are each highly focused on their demands in the negotiation, otherwise known as their target points.
Explanation: The target point is the point at which a negotiator would like to conclude negotiations. It is his optimistic goal for a specific topic. The bargaining mix is the package of issues up for negotiation. Each part in the bargaining mix, can have its own starting, target and resistance point.