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A market researcher obtains a list of all streets in a town. She randomly samples 10 street names from the list, and then administers survey questions to every family living on those 10 streets. What type of sampling is this?

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Answer: Simple random sampling

Explanation:

Given: A market researcher obtains a list of all streets in a town. She randomly samples 10 street names from the list, and then administers survey questions to every family living on those 10 streets.

Since she randomly samples street names , therefore the type of sampling is simple random sampling.

  • A simple random sample is a sample that is a subset of the population the researcher surveyed selected in a way such that all the individuals in the population has an equal chance to be selected.

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