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Steph reads an anti-drinking ad in the student newspaper that states, "students at this school, on average, only drink three drinks per week." she typically drinks no alcoholic beverages per week, but after seeing the ad she starts consuming more because she is "below average." steph is exhibiting the

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This an example of boomerang effect. Boomerang effect is an unintended consiquence when trying to pursuade someone.

User Aajan
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