123k views
2 votes
Which secondary effect of advertising refers to a change in the customer's opinion of the product over a period of time? A. Social impact B. Purchase replenishment C. Purchase reimbursement D. Carryover effect

2 Answers

6 votes

Answer:d- carryover effect

Step-by-step explanation:

User Shijith Mohanan
by
8.2k points
3 votes

The Carryover Effect in Advertising is the rate at which the effectiveness of an advertising campaign diminishes over time

User Miguel Rdz
by
7.5k points
Welcome to QAmmunity.org, where you can ask questions and receive answers from other members of our community.