For this case we have to:
Susan jumps
yards, this is equivalent to:

If Jody jumps half, then we divide:

Now, to know the inches we need to make a conversion. By definition we know that:
1 yard equals 36 inches. By rule of three we have:

Where "x" represents the inches that Jody jump:

So, JOdy jumped 30 inches.
Answer:
30 inches