One goal that the Marshall plan had during the cold war was improving, or aiding, the economy of Western Europe. During the Cold War, the countries in Western Europe were struggling with their economy, and that caused them to decline. With the Marshall Plan, it helped Western Europe's economies with their debts and etc. The Marshall Plan gave Western Europe $12 billion USD (nearly $100 billion USD in modern currency) to help aid Western Europe. The money helped rebuild Western Europe and get it back functioning right. This represents the propaganda "Whatever the weather, we must move together."