Question

Point out the possible mistakes in each of the survey questions. You do not need to correct the question, just point out the mistakes.1. A university computer center survey on the university health center: check the response that best reflects how you use the university health center: infrequently occasionally frequently never 2. A survey of DH motorcycle company's retail dealers: Should the DH company continue its generous cooperative advertising campaign? 3. A telephone survey of US general public: In the next year, after accounting for inflation, do you think your real personal income will go up or down? Go up more than 15% Go up more than 5% Go up Stay the same Go down Go down 5% Go down more than 5% Do not know.

Answer 1

Failing to write clear and specific questions can hinder your respondents' ability to answer. The standard is that people should have a consistent understanding of what is being asked of them. If someone could interpret a question differently than you intended, the question can be improved. Avoid ambiguities.

Explanation:

Why does it matter if survey questions are poorly worded? A good questions must be simple, to the point and unbiased. The incorrect choice of words is what makes a questions poorly worded, for example, when you are asking two things at once (in a questions) and expect one answer, that's a poorly worded question.