An example of product placement is when a B. TV show has a character who uses an iPhone
What is product placement ?
Product placement often involves incorporating specific brands or products into the storyline or scenes of TV shows and movies. When a TV show features a character using an iPhone prominently, it is a classic example of product placement.
This practice is used by companies to showcase their products in a natural context within the content, and it can influence viewers' perceptions and preferences. It's a form of advertising that doesn't interrupt the viewer's experience but rather integrates the product seamlessly into the storyline or visual elements.