Question

Do you believe that social media companies have too much power and restrict competition?

Answer 1

Yes, I believe social media companies have too much power and restrict competition. I believe so because
The media influences so many people's behaviour nowadays. The media can manipulate, influence, persuade and pressurise society, along with even controlling the world at times in both positive and negative ways; mentally, physically and emotionally. I also think Social media likes to censor political viewpoints.

Answer 2

There are plenty of insights and data on the internet about social media and how social is increasing every company’s revenue goals by “1 trillion dollars,” or how the population is running to every social platform by the “gajillions.”

The true power of social media is influence. Social provides an avenue for companies to not only engage with customers, but also influence them with the right content that helps them make a decision.

Many companies are not leveraging the power of social media to the best of their capabilities.

These companies are:

• Reposting the same content across social every channel

• Not using the appropriate voice for the social platform

• Asking for likes

• Posting only conversion posts: i.e. Fill out this form to download <insert piece of content>

• Lacking a social strategy that aligns with the marketing strategy

• Using every social channel out there

I hope this helped! :,)