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What type of pricing strategy involves consumers making a judgment about a product and its quality based on its price compared with a similar product? O reference pricing strate…

What type of pricing strategy involves consumers making a judgment about a product and its quality based on its price compared with a similar product? O reference pricing strate…
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What type of pricing strategy involves consumers making a judgment about a product and its

quality based on its price compared with a similar product?
O reference pricing strategy
Oprice lining strategy
O fair price strategy
O odd pricing strategy

User Koray Birand
by
8.3k points

1 Answer

5 votes

Answer: reference pricing strategy

Step-by-step explanation:

User Aiuspaktyn
by
8.2k points
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