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4 votes
Broker Ola has twice published advertisements that have gotten her in trouble

with protected classes. What should Ola do to prevent future advertising
problems?
Write the ads from the perspective of the largest protected class.
Write the ads from the perspective of all protected classes.
Hire testers to see what they think of her ads.
Purchase additional errors and omissions insurance.

User Bret VvVv
by
4.1k points

2 Answers

4 votes

Answer:

B. Write the ads from the perspective of all protected classes.

Step-by-step explanation:

Ola must do in-depth research on the list of protected classes in the target market and their characteristics like customs, traditions, beliefs, etc., These factors must be strictly considered before implementing their advertisements so as to avoid negative impact among its customers.

User Barny
by
4.9k points
5 votes

Answer: B

Step-by-step explanation:

User Greg Ross
by
4.6k points