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The Coke red brand is perceived as Coke red despite being placed on various t-shirt conditions. Why do we still maintain to perceive Coke red across variation in background?
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The Coke red brand is perceived as Coke red despite being placed on various t-shirt conditions. Why do we still maintain to perceive Coke red across variation in background?

User Mostar
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1 Answer

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Answer: it's an excellent choice when considering branding for food and drink due to people are attracted to it

Step-by-step explanation:

Coca cola uses the white text on a bright red background. The reason for the red colour is in marketing portraying power, excitement, energy and passion. It also stimulates the appetite as people are attracted to red. This makes it an excellent choice when considering branding for food and drink

User Kalle Gustafsson
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