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Suggest some metrics that a hotel might want to collect about their guests. How might these metrics be used with business analytics to support decisions at the hotel?

1 Answer

3 votes

Answer:

check-in/check-out times, gender, tv preferences, mini-bar orders, etc

Step-by-step explanation:

There are many helpful metrics that a hotel can collect such as, check-in/check-out times, gender, tv preferences, mini-bar orders, etc. All of these metrics can be analyzed to see what choices the guests prefer making when staying at the hotel and the hotel can make adjustments to make future stays more pleasurable. For example, after analyzing the purchases of all the guests from the mini-bar the data shows that 70% of purchases were M&M's but only 1% were for KitKat bars then the hotel can provide more M&M's in the mini-bar or more variety of M&Ms so that the guests have more choices of the things they like. The same applies to all of the purchasing decisions that the guests make during their stay.

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