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It may seem surprising that the CEO selected to replace Steve Jobs was hired from within the firm. When considering who to appoint as CEO, the board had to consider many factors. What condition existed at Apple that would have suggested a preference to hire from outside? a. Apple's need to reverse recent poor performance b. Appreciation of Apple's culture and core values c. Apple's need to continually innovate d. The need for the CEO to know the firm's core competencies as well as be able to develop new ones

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Answer:

C Apple's need to continually innovate

Step-by-step explanation:

Organisation personnel can be hired through internal recruitment - from within the organisation, or through external recruitment - from outside the organisation.

Internal Recruitment has advantage of fresh, new talented people with creative, innovative ideas. External Recruitment has advantage of no need to introduce & orient existing people with organisation culture, rules etc.

Apple condition existed, suggesting to hire from outside : Apple's need to continually innovate

Apple condition existed, favouring replacing CEO from within the firm : The need for the CEO to know the firm's core competencies as well as be able to develop new ones

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