Question

One advantage for Dell in using blogs is ______ to customers while engaging in conversation that builds better relationships. Multiple Choice communicating entertaining controlling talking listening

Answer 1

communicating

Step-by-step explanation:

A blog is a social media tool that allows a company like Dell to establish a more direct communication with the customer, providing content that helps in the engagement and in bringing the consumer closer to the company, which can mean an advantage of being able to approaching the customer in a more dynamic, flexible way that allows for a shorter conversation and response time that helps in building value for the customer by increasing their interaction with the company and brand awareness.

This marketing strategy gives the company a relationship building that increases the brand value and the company's positioning in the market.