101k views
4 votes
If you have an offer that’s targeted towards your leads in your database and wouldn’t provide as much value to your customers, what could you segment by to send only to your leads?

User Lilyan
by
4.9k points

1 Answer

2 votes

Answer:

Lifecycle stage

Step-by-step explanation:

A lifecycle stage represents how far a contact has moved through their buying journey.

This lifecycle stage has been broken down into five well defined stages: reach, acquisition, conversion, retention, and loyalty.

User Grant Gryczan
by
5.8k points