Question

The owner of Mercury Appraisal Company held a ribbon-cutting event when he opened his new business. He invited city dignitaries, representatives from all the news media, and anyone who might have need of his services to the event. The goal of his promotion was most likely to:

Answer 1

create awareness

Step-by-step explanation:

Based on this scenario it can be said that the main goal of this promotion was to create awareness. This means grabbing the attention of as many individuals as possible in order to spread the company's reach. Doing so allows a wider population to get to know the company which in term leads to more clients doing business with Mercury Appraisal Company, and more business means more profits.