Answer:
The answer is explained below.
Step-by-step explanation:
Nowadays due to globalization and also due to the increase of the mass media, the social media and so on, the amount of information has increase widely as well as the competition between the companies that work in the same industry focusing in the same target audience. That is why that in the current days it is quite essential to have an strategic management plan in which the manager focus on the analysis and use of all the information that is out there in order for them to gather it. Therefore that the strategic management has the main purpose of using the information available and try to transform all that, plus ideas, into plans that could help the organization to work better and therefore to have better results and increase the sales and the profits.