Question

Exxon Consulting works as an agent on behalf of business consumers to collect information on various industrial products. When faced with buying decisions, businesses can approach Exxon to obtain detailed information on the various options available to them. The company earns revenue by selling such information to various customers. Exxon Consulting can be called a(n) ________.

Answer 1

Question Options:

A) infomediary

B) market maker

C) customer community

D) third party arbitrator

E) informant

Answer: Exxon Consulting can be called an INFOMEDIARY.

Explanation: An INFOMEDIARY can be defined as an intermediary or go-between company/business that gathers information, data, instructions, influence, links etc on behalf of potential customers.