Answer:
- Choosing the Right Talent
Design agencies and service-based businesses sell the ‘hard work’ of their talented professionals. The agencies make arbitrage on talent by charging a markup on the time consumed by the designers.
It is essential to open your borders and not limit the applicants just to your geographical area. The upside is that you get access to a bigger pool of applicants. There could be many challenges, which come with the chore of managing remote workers, but these challenges might be worth the trouble.
- What Makes Your Agency Stand Out?
The model of creative agency usually has a poor barrier to entry. It might be easier for a group of people to get together and portray themselves as an ‘agency’.
Creative agencies overlook the type of processes they are used to while managing projects. Though they don’t want to think in terms of structure, the result is that they end up with little processes. The inability to effectively manage projects can negatively impact an agency’s progress
The first step in lead generation is to turn to clients who are fit for your agency. To confirm the same, you will have to start doing some research to find out who your targets are. Interview the best clients that you have already, and make a rough sketch of their background and goals.