Question

A television ad for VenusCell Inc. shows a famous celebrity describing the features of the latest smartphone launched by the company. The celebrity talks about the features of the new smartphone such as 4G technology, AMOLED touchscreen, SVGA, tri-band, and WAP. According to the persuasion matrix, it is likely that a less educated audience will face problems associated with _____ due to the use of mobile jargons in the ad.

Answer 1

Answer: Comprehension

Step-by-step explanation:

The comprehension problem is generally faced by the less educated customers or audience as they are unable to recognizing the main background skills, knowledge and Majorly facing the issue due to the limited knowledge of vocabulary.

According to the given scenario, the given persuasion matrix problem is basically associated with the comprehension issue due to the process of using the various type of mobile Jargons in the advertisement.

With the comprehension problem, the audience or consumers facing difficulty to decoding ad recognition of the words. Therefore, Comprehension is the correct answer.