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Morgan needs some spaghetti sauce and always buys Ragu. However, her local supermarket is out of Ragu and since Morgan wants to get home to cook dinner she settles for Prego. Morgan has brand ____ for Ragu and brand ____ for Prego.

A. insistence; recognition
B. insistence; preference
C. loyalty; preference
D. preference; recognition
E. preference; loyalty

User Flrnb
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1 Answer

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Answer:

The correct option is D, preference and recognition

Step-by-step explanation:

Option A is wrong even though Morgan has recognition for Prego by choosing it since his preferred brand was available,he does not have insistence for Ragu,because he did not insist on buying it by checking next door supermarket.

Option B is the opposite of A,he had preference for Prego but he had no insistence for Ragu

Option C is wrong because Morgan does not have loyalty for Ragu since he chose another brand eventually

The best option is D as Morgan settled for a recognized Prego when his favorite brand was out of shelf

User Msakya
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