Question

_____ is a combination of people, technologies, and processes for managing marketing information, overseeing marketing research activities, and using customer insights to guide marketing decisions and broader management and strategy decisions.

Answer 1

Marketing information system

Step-by-step explanation:

Marketing of product is very important to an organization. Organzation uses so many methods in Marketing of their products.

Marketing information system is a software program that provides information about marketing research. It involves the compilation and analysis of data in an easy and organised way.

Marketing information system is a combination of people, technologies, and processes for managing marketing information, overseeing marketing research activities, and using customer insights to guide marketing decisions and broader management and strategy decisions.

It helps managers make rational decision regarding how to develop and promote their product. It also provides insight on the wants of customers and their feeling about your product.

Better decisions can be made on how to satisfy customers based on different consumer behavior.

Answer 2

Marketing Information System

Step-by-step explanation:

The above definition describes what a marketing information system is; Some of the function of the marketing information system is to feed the decision makers with timely and correct data when important decisions are being made and implemented in order to enhance the relationships most effectively and also arrive at the organizations predetermined goals as fast as possible.