I would say it’s a metaphor :)
Explanation:
A simile is when you’re comparing two things using like or as. Which in this case, isn’t it.
Personification is when you give an object or something human traits, which here, could be a possibility but not necessarily.
Hyperbole in short words is, when things are being exaggerated.
Finally, metaphor is when you compare one thing to the other. Which would fall into the question since fame is being compared to a bee :)