Answer: Talcott Parsons.
Explanation: Traditional view established that male-oriented culture is the framework that brings about gender roles in our society. However, certain theories had evolved to back this view.
American sociologist, Talcott Parsons (generally regarded as a structural functionalist) deduce his theory to back traditional view. Parsons’ theory of the family expressed that highly contrasting gender roles were crucial for families and the society at large.
Cultural values and social structures are the main framework he used to view voluntarisitic action, in which all social actions are determined, opposing actions expressed by intrinsic psychological activities.