Answer:
create rituals to demonstrate the company's efforts to support sustainability actions
Step-by-step explanation:
Creating Rituals
Organisations have the practice of creating rituals to represent to the employees and the community at large and engage people on issues that is of uttermost importance to the organisation. This way such organisations seek to bring the community and the people to be part of their experience and share in their purpose. Company rituals can be around various things such as eating rituals, celebrations or events of various kinds.
The Company can therefore, create rituals such as events to bring the needed understanding on how sustainability is important to the success of the organisation and as such state explicitly that it supports sustainability actions. The rituals can be in form of telling stories carefully crafted to paint pictures of sustainability, having annual celebrations to mark certain aspects of the company among several others.