Question

The hotel chain Ritz-Carlton uses the phrase "Ladies and gentlemen taking care of ladies and gentlemen" to demonstrate the company's cultural commitment to take care of both employees and customers. Which of the following is the Ritz-Carlton using to express its corporate culture? a. The company is expressing a key corporate value with a slogan. b. The company is conveying how valuable its employees are with a blurb. c. The company is using a foreword to demonstrate its values.

Answer 1

a. The company is expressing a key corporate value with a slogan.

Step-by-step explanation:

The hotel chain deals with customer to deliver satisfactory service to them . The corporate objective is customer oriented. The first option conforms with this motto .

The second option is more employee oriented so is is ruled out.

The third option too is not customer focussed . It is actually self centered or self aggrandizement . So this too is ruled out.