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Why is it important for a company to identify its target market before developing a social media campaign?
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Why is it important for a company to identify its target market before developing a social media campaign?

User Kevin LE GOFF
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1 Answer

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1 vote

Answer:

Identifying a target market helps your company develop effective marketing communication strategies.

Step-by-step explanation:

A target market is a set of individuals sharing similar needs or characteristics that your company hopes to serve. These individuals are usually the end users most likely to purchase your product.

User Jwchoi
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