Answer:
The answer is stated below:
Step-by-step explanation:
Promotional mix is the concept which has the particular combination of the methods of the promotional which is used for one product. The elements of the promotion mix involve the advertising, broadcast or print, point of sale displays, personal selling, merchandising and direct marketing.
The concept of the advertising in the promotional mix is to reach to every customer in the target market.
The purpose or the motive of the advertising in the promotional mix is to reach to as many as buyers and to gather or involve in the repeat the customers.