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What issues does a company need to consider when a competitor initiates a price change?
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What issues does a company need to consider when a competitor initiates
a price change?

User Rehan Khan
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1 Answer

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If the competitor has lowered the prices then a company will need to consider what to do to their product that makes it more interesting and gravitating considering that more people are now going to go towards the lower priced item.
User Elsoja
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