Question

Many of you have probably heard of Banana Republic retail stores and perhaps have shopped there. Many of you may not know that the store used to look much different than it does today. It used to be more like an adventure, and the merchandise assortment was more appropriate for a safari. If you've ever seen an Indiana Jones movie, you can get a pretty good idea of what Banana Republic used to look like. The stores would have a jeep in the store, camouflage netting, and music from the 1940s playing. The inside had wooden beams and maps hung on the wall that looked like treasure maps. Much of the merchandise was accompanied by a sign that had a tale of some adventure associated with it. These physical features of the retail environment are referred to as the\

Answer 1

Answer: Store atmosphere

Step-by-step explanation:

The physical features of the retail environment are referred to as the store atmosphere.

A store atmosphere are the physical characteristics of a store which is used in the creation of an image which is used to attract customers. This is used by Banana Republic retail stores to attract customers.