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32 votes
32 votes
Your family business produces a secret recipe salsa and distributes it through both smaller specialty stores and chain supermarkets. The chains have been demanding sizable discounts but you do not want to drop your prices to the specialty stores. When can you legally accommodate the chains without losing profits from the specialty stores

User Arbogastes
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1 Answer

14 votes
14 votes

Answer:

We can make the chain supermarkets buy goods in bulk.

Step-by-step explanation:

In the given scenario the chain supermarkets have been demanding heavy discounts on goods that you are selling to them.

Also you do not want the eventual price to the speciality stores to drop.

The solution will be to sell products in bulk to the chain supermarkets. This will meet their demand for larger discounts as price per unit of product will be lower with bulk purchase.

Then the speciality stores can still buy in small quantities for higher price.

This will accommodate the requirements from both stores.

User Mihir Trivedi
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2.5k points