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What is the first step in the b2b personal selling process?

User Loquatious
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1 Answer

18 votes
18 votes

Answer:

Step-by-step explanation:

The first step in the selling process is prospecting, researching potential buyers and choosing those most likely to buy. The selection process is called qualifying. To qualify people means to make sure they have a need for the product, the authority to buy, and the willingness to listen to a sales message.

User Zik
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