298,111 views
27 votes
27 votes
Campbell's, the soup manufacturer, maintains a low-level of advertising during the entire year, but Campbell's advertises heavily during the winter months when people are cold and looking for something to help warm them up. What kind of advertising strategy is Campbell's most likely using

User Sunny Bisht
by
3.1k points

1 Answer

25 votes
25 votes
Answer:

Most likely to use commercial advertisements\ing, showing snow for the cooler winter times, Thanksgiving dinners with people and their loved ones for a warm thanksgiving dinner, this could be followed along with kids and/or elders getting a cold or flu during this winter season using Campbell’s soup as a way for them to “warm up”, because who doesn’t want a hot bowl of soup when they have a cold?
User Dani Amsalem
by
2.5k points