Question

Kelly Reeves is in charge of a new marketing effort directed toward Peru. In order for her company to market effectively and distribute to all of Peru's major cities, Kelly must devise a logistics plan for crossing the Andes Mountains on a daily basis. Which of these foreign environment uncontrollable variables would be a chief concern as Kelly devises her firm's logistics plan

Answer 1

Geography & Infrastructure

Step-by-step explanation:

International marketing

This is simply defined as the efforts or performance of business activities specifically made to plan, promote, and channel the movement or flow of a company's goods and services to consumers or users in more than one nation for a profit.

The process of evaluating the uncontrollable elements in an international marketing program can lead to cultural, political, and economic shock.

Marketing Environment

This is simply said to consists of controllable factors, uncontrollable factors, organizational performance, feedback, and adaptation.

Macroenvironment

This simply consists of controllable factors, uncontrollable factors, organizational performance etc.

Uncontrollable factors

This are known to be external elements influencing or affecting an organizations performance that cannot be fully channelled or directed by that organization and its marketers.