The point elasticity of demand at a price of $10 when the price increases to $11 is -1.
To calculate the point elasticity of demand, we can use the formula:
Elasticity = (Percentage change in quantity demanded) / (Percentage change in price)
The point elasticity at a price of $10 when the price increases to $11:
The initial quantity demanded (Q1) at a price of $10 using the demand function: Q1 = 40 - 2 * 10 = 20
The new quantity demanded (Q2) at a price of $11: Q2 = 40 - 2 * 11 = 18
The percentage change in quantity demanded:
Percentage Change in Quantity Demanded = (Q2 - Q1) / Q1 * 100
⇒ (-2 / 20) * 100 = -10%
The percentage change in price: Percentage Change in Price = (New Price - Old Price) / Old Price * 100
⇒ (11 - 10) / 10 * 100 = 10%
Apply the elasticity formula: Elasticity = Percentage Change in Quantity Demanded / Percentage Change in Price
⇒ -10% / 10% = -1
Therefore, the point elasticity of demand at a price of $10 when the price increases to $11 is -1.