Final answer:
The Herzberg model, or two-factor theory, identifies two sets of needs: hygiene factors, which can cause dissatisfaction if not properly managed, and motivators, which can lead to increased job satisfaction and motivation.
Step-by-step explanation:
The Herzberg model, also known as the two-factor theory, identifies two sets of needs that impact job satisfaction and work motivation: hygiene factors and motivators. Hygiene factors are elements that can lead to dissatisfaction if absent or inadequately addressed but don't necessarily motivate employees when present. These include factors such as the company's policy, administrative practices, salary, interpersonal relations, and working conditions.
Conversely, motivators are factors that can truly encourage employees to perform better and generate satisfaction. These include achievement, recognition, the work itself, responsibility, advancement, and growth opportunities. The Herzberg model differentiates these two categories, suggesting that managers must ensure that hygiene factors are adequately met to avoid dissatisfaction and then focus on enhancing motivators to push for higher levels of performance and satisfaction among employees.