Final answer:
Emerge metrics are used to identify if behavior has changed based on quantitative data like product sales or election results, essential for campaign managers and in other fields for making informed decisions.
Step-by-step explanation:
The phrase that completes the student’s sentence is “emerge metrics,” which are used to identify if behavior has changed and are calculated by things such as product sales, fundraising, election results, etc. (Macnamara model, 2005). In the context of campaigning and voter behavior, campaign managers often use these metrics to gauge the effectiveness of strategies to reach voters and to analyze the factors that typically affect a voter's decision.
Consider an election campaign where a manager may track changes in fundraising amounts as a signal of growing support. They could also closely monitor election results by district to identify areas where voter behavior is shifting. Additionally, when examining economic impacts on behavior, one might look at specific numbers on the price and quantity axis to determine whether any change has affected supply or demand, such as a shift in media consumption from traditional news sources to digital platforms.
Ultimately, emerge metrics offer a quantitative means to assess changes over time, helping individuals and organizations to make data-driven decisions.