Final answer:
Mary Barra exemplifies charismatic leadership through her inspiring vision and ability to drive change, notably in GM's shift to electric vehicles. Her approach echoes Max Weber's definition of charismatic leaders, drawing followers through her compelling personal qualities and determination.
Step-by-step explanation:
Mary Barra, the CEO of General Motors, is often cited as an exemplar of charismatic leadership. Charismatic leaders such as Barra possess a magnetic personality and the innate ability to inspire and motivate others. An example of Barra's leader trait that displays her charismatic qualities is her forward-thinking vision for the automotive industry, particularly in the realm of electric vehicles (EVs), where she has boldly navigated GM towards a future in sustainable transport.
Mary Barra's leadership also parallels the traits identified by sociologist Max Weber, such as having a vision that offers innovative solutions to crises. The appeal of her leadership lies in her personal qualities which, akin to other charismatic leaders, inspire followers to embrace change and overcome challenges. This is particularly evident in the way she led the company through its ignition switch crisis, affirming her dedication to safety and quality, and galvanizing the organization to move forward.