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From 2003 to 2007, a group of doctors studied the effects of a new attention deficit disorder medication on adults. What is being used in this example?

a) The effect of a treatment unit
b) The placebo effect
c) A control group
d) Sampling error
e) Voluntary response bias

1 Answer

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Final answer:

In the described study, a control group is being used to evaluate the effects of a new attention deficit disorder medication and to control for the placebo effect and experimenter bias.

Step-by-step explanation:

The scenario described involves a research study to evaluate the effects of a new attention deficit disorder medication. Given the details provided, the element being used in this study is a control group. A control group is essential in experimental design to compare the treatment effects of the new medication against a baseline, where the control group typically receives a placebo. This setup allows the researchers to separate the effects of the treatment from any other factors, like participant expectations which can lead to a placebo effect, whereby individuals experience a perceived or actual improvement in their condition simply because they believe they are receiving a treatment.

The placebo effect is minimized by the use of blinding, where participants are unaware whether they're receiving the real medication or a placebo, and double-blind studies further reduce this effect by keeping both participants and researchers blind to who receives the active treatment.

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