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The __________ intends the advertisement to be a representative example of larger trends

User Davegravy
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Final answer:

The advertiser intends the advertisement to be a representative example of larger trends

Step-by-step explanation:

The advertiser intends the advertisement to be a representative example of larger trends. Advertisers often employ strategies such as the bandwagon fallacy, using the appeal of mass appeal to encourage consumers to purchase their products. This involves creating the impression that 'everyone' is buying a product, thereby encouraging others to join in.

Marketing campaigns like those of Corona Beer use association to sell a lifestyle. By not focusing on the product itself but rather the luxury and relaxation it is associated with, consumers are made to associate drinking Corona with wealth and leisure, effectively projecting an identity through their choice of beer.

Advertising has evolved with technology, moving from print media to television and now to an attention economy across digital platforms. Advertisers now engage in synergistic advertising practices, where consumers receive the same branding message from multiple sources, effectively cementing brand recognition and encouraging consumer behavior consistent with the advertisements they are consuming.

User Rangad
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