Final answer:
To keep policyholders informed, regular communication, providing comprehensive information, and engaging on social media are key.
Step-by-step explanation:
To ensure that your policyholder always stays informed, there are several steps you can take. Firstly, regularly communicate with your policyholder by sending them updates, newsletters, and any relevant information about their policy. Secondly, provide comprehensive and detailed information about their policy, including coverage, premiums, and any changes or updates. Lastly, engage with your policyholder on social media, where you can post relevant articles, best practices, and other useful information.