Final answer:
Before launching an advocacy program, conducting market research, creating a marketing plan, and developing a website are important steps to take.
Step-by-step explanation:
Before launching an advocacy program, several steps should be taken to ensure its success. Firstly, conducting market research is crucial to understand the target audience and their needs. This research will help in identifying what others are already doing in the field and determine if there is a need to build on their work or take a different approach.
Secondly, creating a marketing plan is essential to outline the strategies and tactics to promote the advocacy program. This plan will include the primary purpose and goal of the initiative, as well as the intended audience and how they will be persuaded to support the cause.
Lastly, developing a website can serve as a central hub for information and resources related to the advocacy program. It can be used to engage and educate the audience, provide updates on progress, and showcase success stories.